▷ discover the program created exclusively for architects and designers

Architectural trends, first-hand product launches and exclusive prices, all on one platform.

The name Magenta alludes to the color of the LG logo, the visual identity and the interface of the platform. they convey the link with the future, typical of technological brands, and which we, in the world of architecture, love!

The proposition is robust: providing not only information and specifications on the products offered, but also new ways to connect to the user (architect or interior designer) with relevant content and various benefits.

By accessing the page, you will find content ranging from interviews with professionals to technological solutions for your project!

LG Magenta News Section
Font: LG

In the section news you will find articles related to current topics: ecological coating solutions, sustainability, interviews with experts; in addition to content focused on professional practice such as drafting contracts and how to deal with indecisive clients.

In addition, you will have access to:

– Courses with market experts:

How about developing your Instagram skills with Amanda Ferber, founder of Architecture Hunter? The platform offers an e-book produced in partnership with it, where you will learn how to use Instagram as a work tool.

– 3D models:

on LG Magenta you will also have 3D product blocks available for download such as OLED and Nano 86 TVs, as well as air conditioning and other models of the brand.

– Product information:

Do you want to know more about LG air conditioning and TV models? Or even filter kits for LG air conditioning, among others? There you find everything.

– PPT templates:

You can also download templates to present your project: you can choose between a Dark One, Dark Two or Clean template, to present your proposals elegantly.

– Personalized service:

Find an expert available for your office, with whom you can obtain information about LG products and specifications, answering your questions in a more practical and assertive way.

– Information on products not yet launched:

At LG Magenta you have privileged access to the brand’s upcoming launches, thus anticipating your design decisions and staying in the know.

– Exposure:

LG offers a channel to showcase your projects, which will give you even more visibility and a greater chance of standing out in the market.

ThinkQ app

On the page you will also have information about the ThinkQ application, which aims to control all LG smart products in your homeavailable on the Apple Store and Google Play. You can configure your virtual home and add all available devices, customizing them as you wish.

The app lets you manage your devices even when you’re away from homefrom appliances to televisions and air conditioning. Do you have a very specific routine? You can automate them so they work exactly when you want them to, or turn them on in sleep mode so they don’t disturb your sleep!

Benefits and loyalty program

Magenta is the only LG platform where the architect or interior designer benefits from exclusive benefits. Have you ever imagined getting a better discount on LG products compared to the biggest stores in the online market? This is possible thanks to LG Magenta.

The company also offers a bonus to those who present their projects, via internal channels, and are highlighted, These points can be redeemed for LG products or exclusive experiences with the brand.

Interested? Click here to register on the platform!

LG Magenta registration page Source: LG

With all of the above, we think the LG Magenta is a a great experience for architects and designers who always want to bring the best to their clients, To register, it’s very simple: just go to the LG Magenta home page and click on Good morningin the upper right corner, just after the option I don’t have a registration. You will be redirected to the registration page to enter your personal details.

Just a reminder: LG Magenta is only aimed at professionals in the field, so if you are an architect, interior designer or civil engineer, your professional registration number is mandatory. After entering your personal data, simply wait for approval, which will be sent to you by email or SMS!